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As energy costs
soar, the
light-reflecting properties of various white
coating products become extremely attractive. Owners of
commercial buildings, faced with ever-higher heating and cooling
costs, are eager to learn about energy-efficiency measures.
Direct sunlight on a large, flat roof can
place an enormous heat load on the building below, and the
ultraviolet radiation that accompanies it also contributes to
roof damage and deterioration.
The White Coatings Council of RCMA
developed this technical note in response to increased demand
for information about cool roofing.
In light of rising energy costs, it is
more important now than ever before, to spread the word on the
availability of white coating products,” said Thomas L. Meyer,
chairman of the White Coatings Council. “We are committed to
convincing commercial building owners and designers that white
coatings are easy to understand, easy to apply and
cost-effective. They result in big savings to building owners
and, perhaps more important, they positively affect the
environment by reducing energy consumption. White coatings are
also effective in preventing the waste and expense that occur
when roofs need to be replaced prematurely due to high roof
temperatures and UV damage from sunlight.”
The Roof Coatings Manufacturers
Association is the national trade association representing the
manufacturers of cold-applied protective roof coatings and
cements, and the suppliers of products, equipment, and/or
services to and for the industry. RCMA is committed to
continually improving performance and quality of roofing. For
additional information, contact RCMA at: (202) 207-0919; Fax:
(202) 223-9741; or visit the RCMA website at
www.roofcoatings.org.
The RCMA White Coatings Council services
the producers and suppliers of acrylic or elastomeric
(non-bituminous) coatings. The Council has already implemented
an industry promotional program, and is actively planning
programs to respond to targeted governmental and regulatory
issues, technical matters and activities, and membership...
...Continued
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