|



The global economy and supply chains are driving the emerging
trends in the plastic industry.
According to consulting firm Frost & Sullivan, these
trends will dictate which companies survive.
Within the past 12 months, Technical Insights, a
business unit of Frost & Sullivan, has issued several reports
detailing the latest trends in the industry.
Going Lean
Those plastic manufacturing companies that can adapt to
customer demands, respond to competitors’ moves and coordinate
go-to-market strategies in shorter periods have been achieving
success in this new environment.
Ultimately, lean thinking and integrated manufacturing
solutions are the key survival tools for plastics manufacturers.
With a streamlined manufacturing system in place, companies can
expect to significantly reduce dock-to-dock lead-time.
“By paying close attention to value-added manufacturing
activities, the lean production strategy provides the best
practices and tools to eliminate backflows, scrap, and
production stoppages,” says Technical Insights Sr. Research
Analyst Donald V. Rosato. “Ultimately this leads to quality and
high performance products at a reasonable cost.”
Nypro, a leading global provider of precision injection
molding, has seen lean production make an important contributor
to its competitiveness and value proposition. Nypro’s
proprietary lean operating system called High Velocity System (HVS)
facilitates innovation in a fast-changing plastics manufacturing
industry. HVS has also been instrumental in reducing average
cycle times by 30 percent and improved average output by 48
percent.
Other companies such as Gira Giersiepen GmbH also
advocate adoption of a lean plastics manufacturing system. The
company’s vision systems in the automated production cells and
all new molding presses are connected to a plant-wide automated
control and quality monitoring system.
“In fact, product innovation, quality, and same-day
shipping make Gira a favorite of architects and building
professionals,” says Rosato.
Delphi Connection System also relies heavily on the lean
manufacturing principle. Using 124 all-electric
injection-molding presses, a sophisticated 80-resin material
handling system, and 11 automated guide vehicles, the company
produces 400 different electrically interconnected products. It
also runs 24/7 and saves 55 percent on energy costs.
Lean thinking is not restricted to manufacturing alone.
It gives equal importance to forging long-term alliances with
global plastics manufacturing technology developers as a means
to accelerate market development.
For example, PCC Group develops and licenses
technologies for molding plastic containers. PCC offers access
to a portfolio of patented processes used in the production of
plastic containers that are on par with traditional metal and
composite packaging.
Purchasing state-of-the-art manufacturing equipment with
the requisite in-house customization will also lead to quicker
market growth, especially in niche markets.
Kintz Plastics in the United States has installed what
it believes to be the largest thermoforming machine on the East
Coast that can be operated in vacuum, pressure, or twin sheet
modes.
“Plastics manufacturers need to continually monitor the best
practices of other companies around the world in order to
enhance their lean production skills and provide unique and
cost-effective products to the customer,” says Rosato.
Emerging technologies
While price still remains a critical purchase
determinant, selecting the right equipment to realize enhanced
productivity and efficiency has become the focal point for
plastics processors. This priority is being reflected in the
growing number of partnerships between plastics fabricators and
machinery suppliers.
“Selecting the right plastics processing equipment is
important and it is not always easy to choose correctly given
the plethora of equipment suppliers by category, the increasing
need for decreased energy consumption on top of equipment
functionality and performance and the ever present capital
investment quick payback requirement,” says Rosato.
Collaborations between equipment suppliers and plastics
fabricators need, therefore, to be flexible regardless whether
the plastics processing equipment is of a primary, auxiliary,
software, or services variety. For instance, an off-the-shelf
robotic handling system cannot be standardized globally but
needs to be adapted to suit regional requirements.
Worldwide, plastic manufacturers are aiming at boosting
energy efficiency, upgrading standard equipment capability in
terms of labor and material savings, adding cross-product
differentiation features and speeding marketing cycles.
“To develop these high velocity manufacturing systems,
emerging cutting-edge plastic processing technologies are the
foundation,” says Rosato. “True sustainable lean manufacturing
excellence comes, however, with customizing company needs to
their given manufacturing environment.”
The growing need to tailor equipment such as robots to
accommodate the plastic fabricators’ specific manufacturing
environments is gaining particular significance in full
manufacturing cells, which are defined by minimal production
staff participation and designed for lights-out manufacturing.
As plastics fabricators rationalize operations, primary
and auxiliary equipment suppliers are being compelled to change
accordingly. For instance, auxiliary equipment supplier Wittmann
is locating manufacturing plants in Hungary and China to
supplement its Austrian base facility. At the same time, the
company has expanded from robot specialization to become a
full-service auxiliary equipment supplier.
Three way partnerships among globally leading plastics
manufacturers and their primary/secondary equipment suppliers is
becoming a common feature. Many of these partnerships such as
that between Nypro, Husky Injection Molding Systems and Hekuma
in the area of high-tech state-of-the-art in-mold labeling have
proved to be productive and cost effective and have excelled at
maintaining the proprietary nature of finished product
development.
Whereas plastic fabricator manufacturers have
concentrated on accelerated paybacks since they are always
looking ahead to new orders, plastics processors have focused on
emerging next-generation technologies.
Stellar technical progress has resulted in hybrid
hydraulic and electric powered injection molding machines that
now deliver 15-30 percent faster cycle times and in smart blown
film software that has yielded the world’s largest and most
advanced nine-layer co-extrusion. Embedded production and
process monitoring system has been introduced in injection
molding equipment to create a boundary-less plant. An improved
technology for hot runner molding has also emerged, which
displays breakthrough gating on angled surfaces.
Industrial design
Cost-effective, innovative plastics designs are the
result of painstaking planning. In order for the plastics
industrial design to flow into the next generation, researchers
usually follow a three-step process – scouting the next trend,
blending ID with design engineering, and cultivating the
celebrity designer crossover.
The current trend in plastics design is to give products
a smooth, edgy, metallic plastic or brushed aluminum look, where
the color changes at different viewing angles. Soft-touch
thermoplastic elastomer (TPE) material over molded onto rigid
substrates is another trend that has finally taken off.
The next design trend is likely to be a combination of
hard and soft looks, such as brushed aluminum with wood.
Meanwhile, resin suppliers continue to introduce decorating
products, adding variety to the design palette.
“For instance, custom molders are considering a material
that can be applied through an electrostatic powder coat
process,” says Rosato. “Using this process, metal products such
as housewares, plumbing, and door handles can be plated with
plastic rather than chrome.”
With design and industrial engineers working in tandem
during product development, aesthetics have received as much
attention as function. Manufacturers rely on ID to add value to
a product that has become a commodity. Customers also tend to
take greater interest in designs when well-known architects and
designers work on consumer products.
These designers will also look to accomplish design and
ID goals with a single material and try to avoid assembly and
two-shot molding in order to reduce cost of design without
having to concede on the elegance of the solution.
Greater interaction between design engineering and ID is
expected to help achieve better product differentiation and
faster time-to-market. At the same time, there should also be
some distinction of their ideas in order to avoid greater
compromise.
Concepts of concurrent or simultaneous engineering have
subtly made their way into the design-engineering field. Design
for excellence (DFx) methods such as manufacturability and
assembly are rising to prominence as new variables including
recycling and decorating are being incorporated in the overall
design process.
“Plastics fabricators are expected to earn huge revenue
by seeking out and working with customers that design their
products for the market first and the process second,” says
Rosato. “These products may be more difficult to produce, but
mastering the difficult projects separates the successful from
the ‘me-too’ plastics manufacturers.”
The marketing of successful plastics product design is
possible only through a completely optimized convergence of the
form and function of ID with plastics material and process
selection, manufacturability, and recyclability.
Plastics materials
Global competitiveness in plastics application
development is set to center on a sustained commitment to
relating the parts to the whole of plastics materials
technology. To maintain competitiveness, plastics material
suppliers are also expected to continually hone their technical
expertise in an effort to provide unique, technologically
advanced products to end users.
“The foundation of global, cost performance effective,
plastics application development is driven by early adoption of
emerging, cutting-edge plastics materials technology trends in
the volume oriented, intermediate cost/performance and
higher-end specialty polymer industry segments,” says Rosato.
An ability to offer unique, differentiated value-added
plastics materials is being viewed as critical to market
success. In particular, the productivity enhancement provided by
plastics materials is likely to underpin their widespread
acceptance by manufacturing customers. Accordingly, plastics
material suppliers are likely to be compelled to sharpen focus
on technical development and launch innovative materials in the
market.
“Customer- or application-specific grade development and
customized offerings - whether in terms of grades, colors or
special effects - are essential to maintaining growth,” adds
Rosato. “Leveraging expertise in part renderings through to
finished design, highly selective and technology driven
reinvestment back into R&D and application development will be
key requirements of plastics materials suppliers globally.”
With cutting-edge technologies emerging across all
segments of the plastics industry, a keen understanding of
evolving trends in related segments is likely to be fundamental
to any successful integrated plastics technology program.
Already, the industry is witnessing several exciting new
technological developments including the introduction of
economical, metallocene-based polypropylenes with polyethylene
terephthalate (PET) -like properties that are poised to make
forays into hot-fill packaging.
Weatherable, scratch/chemical resistance, durability
over a 10-year period and a Class A decorative finish are
underlining the appeal of a paintless polycarbonate copolymer
film in the automotive industry and related plastics end-use
markets. The film is expected to remove the need for paint ovens
and reduce related capital equipment and part costs by half on
average.
High-tech ethylene propylene diene monomer (EPDM) rubber is
significantly augmenting the toughness range in vulcanized
thermoplastic olefins (TPOs). Ultra high performance, rigid rod,
self reinforced polymers are eliminating the need for added
fillers, while providing properties not achievable with
traditional engineering plastics, positioning them as potential
substitutes to metals and composites.
New compounded, semi-crystalline polyesters are poised to
open up a host of new opportunities for plastics materials to
replace metals across numerous applications.
Self-reinforced plastics
Despite being in the early stages of development,
self-reinforced plastics are already making waves in the
plastics industry. With an outstanding combination of physical
properties, SRPs are on the right track to reach a wide range of
applications, particularly in the automotive sector.
SRPs combine the versatility and easy recyclability of a
thermoplastic with the high performance of a fiber-reinforced
composite. Their low weight, high stiffness and impact
resistance are proving suitable for a wide range of
semi-structural and structural automotive applications.
SRPs are being actively sought after for making lighter
and smaller cars that save on fuel.
“In order to meet the new design requirements,
automotive manufacturers are in search for low density plastics
with good mechanical properties,” says Frost & Sullivan Industry
Analyst Brian Balmer. “They are now evaluating SRP products,
particularly, polypropylene for non-structural components in
upcoming models.”
The automotive industry is a huge and growing market for
plastic and composite materials, and gives SRP suppliers the
best opportunity to gain critical volumes of business at an
early stage.
However, gaining a stronghold in the automotive market
will not be easy, especially in high volume automotive markets,
where standards are stringent and price pressure high.
The automotive market also exposes SRP products to
intense competition, particularly from glass mat thermoplastics
(GMT) and long glass-fiber reinforced thermoplastics (LFT)
across a range of thermoformed automotive applications.
While SRPs are a clear favorite over GMT and LFT in
terms of mechanical properties, high prices of SRPs are a
significant deterrent to immediate uptake. SRP suppliers need to
reduce their cost structure to levels that permit more
competitive pricing.
SRP manufacturers need to make a strong impact as early
as possible in key segments of the automotive market where the
potential volume of business is likely to be highest.
For optimum revenue generation, SRP suppliers should
target semi-structural and structural parts in low to medium
volume cars. These include crossbeams where the SRP products
adequately meet head impact requirements or A-pillars that
perform well with an SRP shell.
Roof liners made from SRP products with a fabric
covering and a number of under-body parts are other potentially
lucrative application areas.
For manufacturers that consider automotive applications
a far too costly and a demanding sector to penetrate, it may be
advisable to identify more profitable niche markets where SRP
product benefits hold more value, and therefore automatically
command a premium price.
“Understanding that there is a market for SRP products
beyond automotive applications is vital,” says Balmer. “In the
future, SRP manufacturers can look towards orthopedic braces and
ballistics protection equipment that offer tremendous scope for
growth.”
There is also significant potential to apply
self-reinforced plastics to other areas such as sports and
personal protective equipment, machine casings and housings,
transport containers and industrial cladding, especially where a
combination of weight saving and toughness is an important
requirement.
|